Can you see a false soccer shirt?
With pre-love purchases, so are the concerns that criminals could earn the sale of false designer clothing, bags, shoes and even football shirts for prices that suggest that they are real.
Daniel Rees, expert in retro sports kit and owner of Cardiff Classic Wirths, says he has notified an increase in counterfeit products and feels that he should depend on sellers to make sure that what they sell is genuine.
To help keep buyers safe from falsifications and scams, he has broken down their best tips to protect their money.
Video filmed and edited by Greg Davies